{"id":33018,"date":"2020-12-23T14:51:35","date_gmt":"2020-12-23T07:51:35","guid":{"rendered":"https:\/\/adsmo.vn\/giai-phap\/quang-ba-thuong-hieu\/"},"modified":"2025-07-04T18:07:31","modified_gmt":"2025-07-04T11:07:31","slug":"brand-promotion","status":"publish","type":"page","link":"https:\/\/adsmo.vn\/en\/giai-phap\/brand-promotion\/","title":{"rendered":"Brand Promotion"},"content":{"rendered":"\t\t
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BRAND PROMOTION
Maintain market share, expand brand development<\/spam><\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/i>\u00a0Establish a positive image and increase brand value <\/p>\n\n

<\/i>\u00a0Promote demand for the business’s products\/services <\/p>\n\n

<\/i>\u00a0Stabilize and expand the consumer market <\/p>\n\n

<\/i>\u00a0Create a difference and advantage over competitors<\/p>\n\n

<\/i>\u00a0Maximize profits for the business <\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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BRAND PROMOTION
IMPROVE BRAND AWARENESS AND LOYALTY<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u201cA product can become obsolete quickly, but a successful brand lives forever.\u201d <\/i><\/blockquote>\nThrough the classic saying of writer Stephen King, we can see the great power of a brand for a business. In which, brand promotion<\/b> is one of the most necessary strategies to bring a business to success. So what is brand promotion and why is it so important? First, we must understand what a brand<\/b> is?\nAccording to American Marketing Association (American Marketing Association) <\/a>definition:\n
A brand<\/b> is a name, term, design, symbol, or any other feature that identifies a business’s products\/services as distinct from those of its competitors.<\/i><\/blockquote>\nBranding is a marketing communication strategy that communicates the value of a brand, persuades and influences the decision-making process of buyers when they choose a particular brand. It is done with the aim of raising brand awareness to create consumer interest. From there, businesses can boost sales and convert potential customers into loyal customers.\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp chuy\u00ean gia t\u01b0 v\u1ea5nContact a consultant directly<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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WHY IS BRAND PROMOTION IMPORTANT FOR BUSINESS?<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Brand promotion brings businesses many great long-term benefits, helping businesses get closer to the public, enhancing public perception of the brand, and promoting business value in the industry.<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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01 <\/div>

Establish a positive image and increase brand value<\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Businesses always need brand promotion strategies to raise brand awareness with target customers, create brand presence with customers and build new brand awareness in a new market. Not only that, strongly conveying messages also helps businesses change their image in the eyes of customers, strengthen trust and influence their purchasing decisions.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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02 <\/div>

Maintain market share, stand out from competitors<\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Strong brand promotion will help businesses always outperform their competitors’ marketing efforts. In today’s highly competitive business environment, even if a brand has a reputation and prestige, it cannot guarantee that it will never lose market share.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Convince customers to make a buying decision<\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Through brand promotion strategies, businesses can strongly appeal to customers’ emotions. Once customers have placed their trust in the brand, they will decide to choose the business’s products and services over other units on the market.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Maintaining customer loyalty<\/h3><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Brand promotion helps businesses build their own loyal customer base. This requires businesses to regularly re-evaluate customer loyalty, regularly show interest in customers and bring them benefits when using the product.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Don't miss out on the opportunity to engage customers with your brand long-term\nClick for a free consultation<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Some effective ways to promote your brand<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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There are many ways to promote a brand, each with its own strengths. Let’s take a look at some of the most popular and effective brand promotion methods today:<\/span><\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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