Company Profile
WHO ARE WE?
ADSMO is a brand under UNIKERY Co., Ltd., specializing in providing custom enterprise software solutions and comprehensive digital platform consulting for businesses. We integrate modern information technology and software into management activities to help businesses enhance operational efficiency, optimize human resource management, strengthen competitive advantages, and ensure sustainable growth.
In an era where digital technologies are continuously evolving and reshaping how businesses operate, flexible digital platforms with real-time, multi-channel data connectivity have become essential to every growth strategy. Traditional management models must be replaced by innovative thinking and technological integration to adapt and thrive. ADSMO aspires to be a trusted partner in accelerating digital transformation, fostering innovation, and building a sustainable technology ecosystem to empower Vietnamese businesses in expanding their brand presence on the global stage.
ADSMO was founded on the foundation of an information technology and digital marketing enterprise, bringing together business leaders, software engineers, brand strategists, and a dynamic team of young, passionate, and creative developers and technicians. We leverage technology and digital platforms as a bridge to effectively connect businesses’ products and services with their customers and the broader community.
The ADSMO brand represents a combination of four key elements: Advanced – Software – Making – Optimization. With strong expertise in custom software development, we help businesses standardize their management processes and improve operational efficiency on platforms tailored to the specific needs of each industry and sector. ADSMO continuously updates technology trends, optimizes algorithms, and applies advanced digital transformation achievements to create a scientific, efficient, and modern working environment.
We believe that no business should be left behind on the journey of embracing new technologies. With a youthful, resilient, and forward-thinking team, ADSMO is committed to delivering optimal software solutions, while offering professional, inspiring, and truly distinctive service experiences.
Vision
To become a leading regional partner in our clients’ business growth through comprehensive enterprise software solutions and customized digital transformation strategies, built on a digital technology foundation that contributes to sustainable societal development.
Mission
To our customers
We build an ecosystem of high-quality technology products and services, optimized for cost and performance, to support our customers in developing sustainable brands and increasing long-term enterprise value.
To our shareholders
As a reputable, ethical, and transparent business, we are committed to strategic growth aligned with our mission and vision, fulfilling the expectations of our cooperating shareholders.
To our employees
We strive to build a dynamic, creative, professional, and equitable working environment that empowers employees to develop their careers, unlock their creativity, and sharpen their agility in the workplace.
To society
As a socially responsible organization, we align business interests with those of society, contributing to the dissemination of modern marketing knowledge to the broader community.
ADSMO'S BUSINESS PHILOSOPHY
- We optimize business development solutions, save resources and maximize efficiency.
- We harmonize and balance the interests of all parties. We build relationships based on consensus and unity between customers and businesses.
- We are responsible and ethical in our work. We provide safe, transparent and clear solutions suitable for each customer and partner.
- We break down barriers and prejudices at work, aiming for creative and innovative ideas, and are sensitive to new development trends.
- We say no to negativity, fraud, cooperation and work in the spirit of the rule of law.
- We build trust, take TRUST as the root, do not deceive customers, do not deceive colleagues, do not deceive society.
Core Values
At Adsmo we work according to
Acumen
Nhạy bén
We consistently adapt and embrace new information to stand out, integrating experience, knowledge, perspective, and awareness. Through ongoing enhancement of our professional skills and capabilities, we aim to make informed marketing decisions that drive greater efficiency for both the company and our clients.
Diligence is a core quality of the ADSMO team. We understand that there is no place for laziness on the path to success — true achievement only comes to those who make real efforts, persevere, and work with determination. It requires the courage to overcome every difficulty, challenge, and obstacle in order to reach success and glory.
Diligence
Siêng năng
Synergy
Sức mạnh tổng hợp
At ADSMO, our greatest strength lies in the synergy of the entire team. Success is never the result of one individual or a small group — it is the outcome of collective effort, mutual trust, and shared vision. We believe that “If you want to go fast, go alone; if you want to go far, go together.” In business, true breakthroughs come from synergy — where ideas, experiences, and skills are harmonized to create greater impact than any individual effort could achieve.
ADSMO does not operate solely for business interests, but upholds morality and long-term value in every collaboration. We strive to create a balanced relationship — between businesses and their customers, partners, employees, and the broader community — guided by integrity, mutual respect, and a sense of social responsibility.
Morality
Đạo đức
Optimality
Tối ưu
ADSMO proactively leverages and masters technology to optimize marketing solutions for businesses. We streamline human resources, reduce costs, save time, and enhance business processes — all to achieve operational optimality and deliver maximum value for enterprises, clients, and partners.
