Appears on website pages. Depending on the website, the advertising banner has different sizes. Banners on websites can be in the form of static images or images with vivid effects.
Banner templates are designed on social networking platforms such as Facebook, Youtube, Instagram, Pinterest… with impressive images and advertising messages. Advertising banners can be static or dynamic depending on the design technology.
This is a type of advertising banner that appears on hand-held publications such as newspapers and magazines. The size of the banner depends on the layout designer and the editorial office’s regulations. Usually, the banner is usually the same width as the newspaper.
Outdoor advertising banners are large in size, designed in horizontal or vertical rectangular shapes. Banners often appear at large outdoor events, programs or large halls to attract viewers and convey the message of the business or organization.
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Rectangular in shape, easy to change on the website, contains messages including images, content, and has a link to a page or website.
Banners appear on the bottom left or right side of the website, fixed in one column.
Displayed as a pop-up window when users visit a website or click on a link on the website.
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Using Photoshop, Illustrator or software that can export images. Image format is JPEG, PNG, SVG files. The advantage of static banners is that they are easy to optimize for websites and are commonly used.
Has better motion effects than static images, but is quite large in size. Animated banner format in GIF file.
The advantage of flash banners is the ability to embed sound and animation easily, creating great attraction for customers.
This is a new trend but making HTML5 banners is not easy, it requires the support of professional banner design and marketing companies like ADSMO.
One small detail can change the way customers perceive your business.
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ADSMO is a professional Digital Marketing company, and a consultant in building and developing brand strategy. The company gathers a team of dynamic, creative designers with rich practical experience in banner design projects in many fields such as interior, real estate, restaurant advertising banners… We are committed to bringing customers impressive and unique advertising banners in terms of content, images, and outstanding colors to help businesses achieve high efficiency in marketing activities.
The company operates and develops based on harmony between the parties, maximizing the benefits of cooperation between the parties, balancing the interests of businesses and customers. We provide flexible solutions that are specifically designed to be most suitable and optimal for each customer. ADSMO is committed to implementing the project on schedule, without causing delays that affect the business.
ADSMO will help customerspromote their brand, conveying the most effective message through impressive advertising banners.
Marketers need to understand the size of each type of banner. Depending on the location, we have different sizes of online advertising banners. Specifically, the size of the banners can be: Long rectangular banner: 729×90 Half-page banner: 300×600 Large rectangular banner: 336×250 Medium rectangular banner: 300×250 Large mobile banner: 320×100 According to Google, large-sized advertising banners will be more effective. Because viewers can receive the communication message clearly.
A standard advertising banner must have the brand name, image, and product of the business. In addition, the content and words must be prominent, concise, and impressive to the reader. In particular, the frequency of the banner’s appearance must be continuous to encourage readers to click on the link via the CTA on the advertising banner.
No customer or reader likes an advertisement that contains too much information, images, or content. This will make the viewer feel confused, not focusing on the main message that the business is aiming for, causing the promotional campaign to not achieve the desired effect. The important thing in banner design is to be simple, clear, and to integrate the message subtly and skillfully.
The title and content of the banner ad on the website must be consistent and easy to read. The title should always be larger than the content shown in the banner. Avoid using fonts that are difficult to read or using too many fonts, and write all letters in capital letters.
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