KEYWORD SEO The key to connecting customers with your business website
KEYWORD SEO - KEYWORD AND SEO ARE INSEPARATE
What is keyword SEO?
Seo Keywords are keywords or phrases added to a business’s online content that help people find the business’s website through search engines. A well-optimized website for search engines will have a “common language” between potential visitors and SEO keywords. Keywords are one of the most important elements of SEO. They are the path that connects the target audience to the business’s website.
Developing a keyword list is one of the first and most important steps in any search engine optimization strategy. The keyword list is created through keyword research and is selected based on three factors: search volume, competition, and commercial intent.
WHY IS KEYWORD SEO IMPORTANT FOR BUSINESS?
When businesses optimize their content around the words and phrases that users tend to search for, your website can rank highly for those phrases.
Ranking high in search engines will help drive more targeted traffic to your website. This is why analyzing keywords based on user behavior is the first step in any SEO campaign. In fact, an SEO campaign would be impossible without keywords.
Once you have a list of the most relevant keywords, you can then begin to perform equally important SEO tasks such as:
- Find site architecture
- Plan your product and category pages
- Create content for blog posts and Youtube videos
- Optimize landing pages and sales pages
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SOME COMMON KEYWORDS IN SEO KEYWORDS
Brand Keywords and Non-Brand Keywords
Branded Keywords are search terms that have a brand attached to the query, such as the official brand name, branded acronym, branded campaign name, etc., with a clear branded search intent. Branded Keywords bring the highest converting traffic because the searcher has a regular familiarity with the brand.
Unbranded Keywords are search terms that are not branded. Unbranded keywords often describe a customer problem.
Seed keywords and page-specific keywords
Seed Keywords or Head keywords are often called “seed keywords” or “root keywords”, which are the list of keywords that a business starts with during the keyword research process. They are like seeds that you “plant” to grow your list. Seed keywords are related to the entire business website.
Page-specific Keywords or page-specific keywords are keywords that are found after the keyword research process and only apply to a single page or a set of pages.
Short keywords and long keywords
Short-tail Keywords are also known as Short-tail Keywords are general search queries consisting of one or two words, which may not clearly express the searcher's intent, but are in the greatest demand and have high competition.
Long-tail Keywords are also known as long-tail keywords are specific search queries usually four to five words or longer, with high conversion traffic.
Primary keywords and secondary keywords
Primary Keywords are targeted or focused keywords. Primary keywords have high search volume and clearly describe the main content or topic of the website.
Secondary Keywords act as semantic support or long tail to help businesses get the most out of their primary keyword targeting.
Choosing and using the right type of keywords will depend on your business niche, and your specific SEO strategy.
HOW DOES ADSMO OPTIMIZE SEO KEYWORDS?
Keyword SEO services at ADSMO for businesses are always highly effective because the keyword optimization process is carried out meticulously, accurately and appropriately.
Select keywords
- Do SEO keyword research only once
- Not updating or expanding SEO keyword list
- Target popular, highly competitive keywords
At ADSMO, keyword research is a continuous and ever-evolving activity. We will periodically re-evaluate old keywords, keywords with high volume and high competition. Remove ineffective keywords that do not bring in relevant visitors. At the same time, add more specific and useful keywords.
In addition, the keyword list built by ADSMO is always diversified. If all keywords are similar to competitors, your business will not stand out. We will help your business’s keyword SEO strategy succeed by providing services Content Marketing is great and useful, answering the questions your potential customers are searching for with specific keywords.
Use keywords
The next step in keyword SEO is to use the right keywords to achieve the right SEO results for your customers. Keywords are placed in high-profile positions on your website from the title, page content to the URL, from meta tags to image names. A website that is successfully optimized for keywords will contain thousands or even millions of keywords. In particular, ADSMO says no to keyword stuffing.
Adsmo’s SEO experts will use keyword grouping and organization tools. We will divide keywords into small groups containing related keywords. This makes it easier for both ADSMO and our clients to cut down on workload and manage, while still being able to target specifically.
In the process of optimizing our clients’ websites, we always put keyword relevance above keyword density.
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ADSMO - THE TOP KEYWORD SEO CHOICE FOR BUSINESSES
Adsmo is a leading provider of Digital Marketing and brand development services with rich experience, a solid knowledge base and a team of enthusiastic and creative staff, having implemented many successful marketing campaigns. Therefore, SEO services in general and keyword SEO in particular at ADSMO have been developed and perfected with a professional process. Over the years, we have helped hundreds of customers achieve marketing goals beyond expectations.
Experience and expertise
With many years of experience and training, ADSMO’s SEO team is highly specialized, deeply understands every aspect of competitive keyword research and regularly updates the latest SEO trends. In particular, our dedicated team will continuously monitor keyword performance, industry trends to capture every opportunity.
Focus on customer acquisition and conversion
Understanding that the goal of the majority of customers when investing in keyword SEO services at Adsmo is to create potential sales contacts and boost revenue. And that is also the aspect we focus on. The keywords are selected based on their ability to attract the attention of potential customers.
Accompanying success
ADSMO always discusses with customers in depth the specific expertise of each industry, product or service, to have a full and extensive understanding of the customer’s production and business field. With a deep understanding of the industry and customer behavior, these are valuable contributions for us to plan SEO keywords to attract potential customers and enhance competitive advantage.
Providing comprehensive Digital Marketing strategies
Not only SEO, ADSMO also provides convenient Digital Marketing solutions for its customers. SEO services are combined with tools Social Media Marketing, Content Marketing, PR and Conversion Rate optimization. We will help partners promote efficiency on many different marketing channels.
Detailed and transparent data reporting
One of the reasons why Adsmo is trusted by many customers is the way to measure campaign effectiveness. The reports ensure transparency, regular updates on keywords, user behavior, rankings and website performance. We always update website position fluctuations as well as measures to improve performance.
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